Manufacturing Strategy (Online)

Start Date: Feb 7, 2022 End Date: Feb 16, 2022
Last Date for Application: January 24, 2022
Programme Fee: 64000 INR

Plus, GST

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It is now widely recognised that organisational competitiveness can be enhanced or developed based on an effective manufacturing strategy of an organisation and its implementation. In the Indian context, this may be a means by which the global presence of Indian companies can be improved. Enhancing manufacturing competitiveness would help Indian companies to respond appropriately to the challenges of multinationals in India. The purpose of this programme is to provide an in-depth understanding of the strategic importance of manufacturing function in the context of the organisation and to illustrate how the manufacturing function can be leveraged to improve the overall competitiveness of the organisation.

The online open enrolment programmes are 100% live sessions conducted by the experienced faculty, predominantly using the case method pedagogy. Our online programmes are designed to meet the participants' learning needs, blending traditional and technology-mediated learning modes for maximum effectiveness.

 

Programme Schedule

 

The programme will be delivered in a Live Online format over the Zoom platform.

Programme Dates: February 7 – 16, 2022

Session Days: Monday, Tuesday & Wednesday

Session Timings: 6:00 PM - 9:00 PM (as per IST)

Week 1

Week 2

February 7

(Monday)

February 14

(Monday)

February 8

(Tuesday)

February 15

(Tuesday)

February 9

(Wednesday)

February 16

(Wednesday)

For more information or any questions, contact Sanjay Darshan: sanjay-exed@iima.ac.in | +91 70690 74809

• Business strategy and manufacturing strategy linkages
• Dimensions of manufacturing strategy – response time, quality, cost, and flexibility
• Elements of manufacturing strategy
• Formulation and implementation of manufacturing strategy
• Enabling role of human resources, management systems, and information technology.

Senior managers in the manufacturing function like presidents, vice presidents, general managers, strategic business unit (SBU) heads in charge of manufacturing, and owner managers of medium-sized organsations.

Faculty Chair

Sundaravalli Narayanaswami

Programme Faculty



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